Working on interface

human-centered

Surprise, delight, & exceed voice of customer expectations

Pensive businesswoman looking at chart

Measurable Outcomes

Best practices that measure & optimize experience outcomes

Working on interface

Scalable Execution

Processes & solutions that grow & scale with the business

Young female broker with highlighter drawing working diagrams and flow charts

design excellence

Growing & empowering the design team of today & tomorrow

designing for people

Skills that embody a lifetime of passion and focus.

Lily has demonstrated a range of skills that affect all stages of the product design lifecycle. Her experience comes from being both an individual contributor, as well as a leader—responsible and accountable for the execution of key business goals.

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NO. PROJECTS SERVED AS LEAD DESIGNER
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INITIATIVES WITH VOC/VOU ACROSS THE ENTIRE STACK
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AVE. NPS POINT SCORE INCREASE withIN 3-4 MONTHS*
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ave. increase in design team production*
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ave. increase in design team quality output*
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goals completed on time / budget*
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no. design teams integrated with dev using agile
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largest staff count (flat with 5 directs)
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companies requiring global ux leadership

skills that deliver people-friendly products

Delivering proven solutions for a myriad of real-world problems.

modular components

Using a modular approach to developing a cohesive, scalable, and streamlined experience for users that is easy-to-learn, and feels quick and responsive to user inputs

internationalization / localization

Enable quick and efficient delivery to the widest possible worldwide audience by translating and adapting products into various country or regional languages

accessibility / inclusive design

Create powerful designs that are exciting, engaging, and accessible to all users despite any permanent or temporary limitations

Responsive design

Provide users with an optimal viewing experience—ease of reading and navigation with a minimum amount of resizing, panning, and scrolling—across a wide range of devices

Product Design metrics & diagnostics

Create powerful tools for evaluating the performance of our products in the real world, including data points that measure, compare, and track performance over time

increase product design maturity

Drive offering experience outcomes (XO) by ensuring the use of real-world, data-driven design (pleasurability, usability, reliability, and functionality )

the DesignOps playbook

UX methods & strategies

A sampling of content from Lily’s playbooks—methodologies and strategies that help design teams ship better experiences, as well as give a better structure on hiring talent and building a better culture.

RESEARCH, TEST & VALIDATE

DESIGN, BUILD & REFINE

SHAPE, LEAD & GROW

HELLO. I'M LILY.

For over 15 years, I’ve researched and analyzed human behavior as part of a‭ lifelong devotion to‭ shaping psychology‭, ‬art‭ ‬and science into technological experiences‮ ‬that build and strengthen our human stories.

My strengths include leading strong design teams while providing strategic product design direction, and have enjoyed much success applying that expertise on a variety of successful, well-known brands such as Meijer, Citrix, American Airlines, Honeywell, FedEx, Neutrogena, Viasat, and more.

However, my secret weapon is my ability to extend my leadership skills beyond the designer’s box—creating compelling product visions that span from product definition to critical strategies that reach deeper into the stack‭—a passionate approach that has often been described as “infectious‭.” ‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬

You can find key insights into some of my approaches via my sample DesignOps Playbook. Feel free to contact me to learn more.

Cheers!

Lily B.

course Mentor

Designlab’s UX Academy is an online learning platform that enhances the educational environment by providing a supportive environment that offers a continuous cycle of feedback and iteration—an essential component for anyone aspiring to improve their design skills. As a mentor, I am paired with students, as they move through the course syllabus, helping them complete several hands-on projects, and providing ongoing design feedback and support.

peer reviews