skills that embody
a lifetime of passion and focus
Lily has researched and analyzed human behavior as part of a lifelong devotion to shaping psychology, art, and science into technological experiences that build and strengthen our human stories—a passion that has often been described as “infectious.”


























skills that deliver people-friendly products
Delivering proven solutions for a myriad of real-world problems.
modular components
Using a modular approach to developing a cohesive, scalable, and streamlined experience for users that is easy-to-learn, and feels quick and responsive to user inputs
internationalization / localization
Enable quick and efficient delivery to the widest possible worldwide audience by translating and adapting products into various country or regional languages
accessibility / inclusive design
Create powerful designs that are exciting, engaging, and accessible to all users despite any permanent or temporary limitations
Responsive design
Provide users with an optimal viewing experience—ease of reading and navigation with a minimum amount of resizing, panning, and scrolling—across a wide range of devices
Product Design metrics & diagnostics
Create powerful tools for evaluating the performance of our products in the real world, including data points that measure, compare, and track performance over time
increase product design maturity
Drive offering experience outcomes (XO) by ensuring the use of real-world, data-driven design (pleasurability, usability, reliability, and functionality )